When it comes to owning or running a successful business or a pitch, a lot of hopes ride on how well and how, in general, the idea is marketed. It is not easy to find the right chord to strike with the people, and it is even harder to figure out what works without having a clear idea and making blind hits. This is why a lot of marketers go for ad campaigns on social media, thereby, allowing them a chance to figure out how much of an audience they receive and the demographics they can reach. However, this does not always guarantee the maximum number of reads. Sure, it may seem like the current situation of things seem to be revolving around whatsapp, snapchat and Instagram, but these platforms still fall short of reaching to the maximum audience possible as they rely on membership, chance and choice and overall, they heavily rely on an internet connection nobody is guaranteed all the time and everywhere, especially in a country like India, where several places still do not have a good 4g or wifi connection facilities. Marketers can not simply blame the bad luck of things and give up, no, they have to find an easier means of communicating and connecting with an audience.
This is where SMS comes in. Sure, for many of us, SMS almost seems archaic now- a thing of a distant past- of a time of numerical keypads and 2-inch screens. For many, SMS has lost its place and purpose in today’s world where everything revolves around the internet, and fast connectivity with everyone and everything. Therefore, campaigners tend to focus on the internet. They can not be further away from the truth. SMS is an excellent method to reach out to a large number of people, faster and in a very easy fashion as well. It also guarantees a lot of reads and interaction and grows a potential audience as well.
How does SMS reach more people? And how is sms a good marketing investment?
When thinking of being able to bring in more people to use or try your services, one of the first things to think of is to reach more people. SMS reaches more people because of one simple reason- all it needs is a phone and bare amount of cell phone signal- no wifi or even money required!
When you are in the south region of the nation or willing to target the region’s demographic, it is a good idea to consider a provider in the same place as well. The best bulk sms provider in bangalore can be found through some good research.
If not SMS, another excellent way is through mails and of course, with enough research you can find several of the best bulk mail service provider in bangalore too. It all depends on the requirements of the company and the budget- the last element is a really good pitch!
